, ö ̾ ýϴ
ǻ縮Ʈ, ϸ, Ź ڷ ߽ϴ
1.
- , ں ΰġ
- پ ǰ ҷ
- ǷẸ డ å ΰ
- ϹǾǰ, αȭ Ǿǰ 信
- ٱ
- Ը : 9 2õ
- 165 76% , 22 24%
- ౹(19,719), (1,224), ǿ(24.196)
2. Ǿǰ з
- Ǿǰ ũ Ǿǰ Ǿǰ
- Ǿǰ Ǿǰ ϹǾǰ
- Ǿǰ Ǵ 뷮 ʿ ϴ Ǿǰ
ǻ ó ʿ
- ϹǾǰ Ǿǰ ֿ ʴ ó
- Ư㺸ȣ ο ƯǾǰ Ǿǰ
3. Ǿǰ VS ϹǾǰ
- Ǿо ǽ÷ Ǿǰ ַ
- Ǿǰ 69%, ϹǾǰ 31%
- ϹǾǰ ΰ
- Ǿǰ , 索, ưȭ κ ȯ
ǰ Ȯ
- ֿ Ǿǰ 05 1б Ȳ
- ֿ ϹǾǰ 05 1б Ȳ
4. αȭ
- ǰ Һ 40 ϱ
- ۳ 40 ̻ α 38%, óϼ 65%μ α߿
Һ ϰ
- α ȭ Բ , 索, ưȭ κ ȯ
- ȯ Ծ ϴ ȯ̶
- Ư а 索 ַ ȿ ȭ Ǿǰ ũ Ȯ
- , 索 ȿ ü ͼ 强 ÷
- 2002, 2003 ȿ
(: ,%) | |||||
ȿ | 2002 | 2003 | |||
ַ 缺() | 8,967 | 11.57 | 9,283 | 11.58 | 3.52 |
ؿ룮ҿ | 6,565 | 8.47 | 6,279 | 7.84 | -4.36 |
ŸǼȯ | 5,114 | 6.60 | 5,013 | 6.26 | -1.99 |
а | 3,651 | 4.71 | 4,022 | 5.02 | 10.17 |
Ÿǡھ簭庯 | 3,588 | 4.63 | 3,078 | 3.84 | -14.20 |
Ÿǡȭп | 2,722 | 3.51 | 3,030 | 3.78 | 11.33 |
ȭ˾ | 2,544 | 3.28 | 2,972 | 3.71 | 16.83 |
Ÿ ȭ | 2,090 | 2.70 | 2,257 | 2.82 | 7.97 |
ذŴ | 2,147 | 2.77 | 2,008 | 2.51 | -6.49 |
ưȭ | 1,344 | 1.73 | 1,948 | 2.43 | 44.91 |
룬磬ţҿ | 1,672 | 2.16 | 1,818 | 2.27 | 8.77 |
1,760 | 2.27 | 1,705 | 2.13 | -3.10 | |
1,833 | 2.36 | 1,667 | 2.08 | -9.05 | |
索 | 1,254 | 1.62 | 1,551 | 1.94 | 23.64 |
ȯ | 1,300 | 1.68 | 1,494 | 1.86 | 14.95 |
ŽŰ | 1,174 | 1.52 | 1,432 | 1.79 | 21.94 |
κзʴ´缺Ǿǰ | 1,270 | 1.64 | 1,399 | 1.75 | 10.12 |
ŷ | 1,361 | 1.76 | 1,343 | 1.68 | -1.31 |
ܹƹ̳ | 1,229 | 1.59 | 1,198 | 1.49 | -2.51 |
Ÿ | 1,037 | 1.34 | 1,086 | 1.36 | 4.71 |
ȥպŸ | 1,066 | 1.38 | 1,073 | 1.34 | 0.70 |
ȭ | 1,320 | 1.70 | 1,063 | 1.33 | -19.51 |
Ǽ | 936 | 1.21 | 1,062 | 1.33 | 13.43 |
Ÿǡססü | 974 | 1.26 | 1,050 | 1.31 | 7.85 |
1,098 | 1.42 | 991 | 1.24 | -9.79 | |
Ȯ | 784 | 1.01 | 986 | 1.23 | 25.81 |
Ÿ ı | 706 | 0.91 | 868 | 1.08 | 22.96 |
Ÿǿǿ | 845 | 1.09 | 852 | 1.06 | 0.91 |
638 | 0.82 | 784 | 0.98 | 22.87 | |
ؼ | 673 | 0.87 | 784 | 0.98 | 16.45 |
ȿ | 622 | 0.80 | 717 | 0.89 | 15.27 |
Ȱ | 613 | 0.79 | 702 | 0.88 | 14.49 |
ݱ̿ | 751 | 0.97 | 684 | 0.85 | -8.91 |
ġ | 601 | 0.78 | 620 | 0.77 | 3.10 |
569 | 0.73 | 587 | 0.73 | 3.17 | |
Ǻȯ | 534 | 0.69 | 511 | 0.64 | -4.31 |
Ÿ߽Ű | 435 | 0.56 | 501 | 0.62 | 15.07 |
İ | 436 | 0.56 | 461 | 0.57 | 5.61 |
״ | 461 | 0.59 | 450 | 0.56 | -2.37 |
νȣ | 581 | 0.75 | 432 | 0.54 | -25.67 |
Ÿȣ | 440 | 0.57 | 425 | 0.53 | -3.37 |
358 | 0.46 | 405 | 0.51 | 13.42 | |
392 | 0.51 | 404 | 0.50 | 3.29 | |
ŸΣáס | 393 | 0.51 | 395 | 0.49 | 0.65 |
ַΡ缺տۿ | 406 | 0.52 | 359 | 0.45 | -11.60 |
ŸΣס | 353 | 0.46 | 348 | 0.43 | -1.40 |
ΰ | 312 | 0.40 | 347 | 0.43 | 11.16 |
352 | 0.45 | 337 | 0.42 | -4.35 | |
Ÿ | 435 | 0.56 | 334 | 0.42 | -23.07 |
ص | 375 | 0.48 | 316 | 0.39 | -15.53 |
ϼüȣ | 227 | 0.29 | 307 | 0.38 | 35.20 |
ȣȲüȣ | 270 | 0.35 | 301 | 0.38 | 11.59 |
ַΡװտۿ | 331 | 0.43 | 298 | 0.37 | -9.95 |
ڰݿ | 235 | 0.30 | 293 | 0.37 | 24.55 |
238 | 0.31 | 228 | 0.28 | -4.27 | |
ŸǾ˷ | 208 | 0.27 | 202 | 0.25 | -2.47 |
Ÿȣ | 201 | 0.26 | 200 | 0.25 | -0.84 |
鿪û˻롡þ | 226 | 0.29 | 199 | 0.25 | -11.98 |
Ÿ | 256 | 0.33 | 193 | 0.24 | -24.66 |
̴ | 158 | 0.20 | 189 | 0.24 | 19.75 |
| 166 | 0.21 | 189 | 0.24 | 13.71 |
Į | 173 | 0.22 | 188 | 0.23 | 8.89 |
Ҹ | 174 | 0.22 | 185 | 0.23 | 6.50 |
150 | 0.19 | 170 | 0.21 | 12.80 | |
ַΡտۿ | 168 | 0.22 | 165 | 0.21 | -1.55 |
ŸΣ£ | 161 | 0.21 | 147 | 0.18 | -8.44 |
Ű | 136 | 0.18 | 145 | 0.18 | 6.19 |
ŸΣšס | 134 | 0.17 | 139 | 0.17 | 4.06 |
131 | 0.17 | 136 | 0.17 | 3.67 | |
ַα缺յ | 115 | 0.15 | 130 | 0.16 | 12.78 |
93 | 0.12 | 127 | 0.16 | 36.58 | |
̴ | 109 | 0.14 | 120 | 0.15 | 10.00 |
ġ | 127 | 0.16 | 118 | 0.15 | -7.08 |
ΰȣ | 85 | 0.11 | 107 | 0.13 | 26.17 |
ŸǽŰװ | 112 | 0.15 | 105 | 0.13 | -6.93 |
111 | 0.14 | 100 | 0.13 | -9.82 | |
Ϲݰ˻롡þ | 99 | 0.13 | 99 | 0.12 | 0.53 |
Ÿ | 1,818 | 2.35 | 1,917 | 2.39 | 5.45 |
հ | 77,492 | 100.00 | 80,130 | 100.00 | 3.40 |
5. VS
- ǻ Ŵ ں° ɷ ڰ
Ǿǰ ĵǾ ־
- Ǿо ǽ ڰ ǰ Ȯ
- 2000 ֿ ž Ư ᰡ ۵Ǹ鼭
߰ Ը İ
- Ǿǰ 1 ȭ ٽũ( 1500)
2 ǰ ѵǰ Ƹ ۳ Ϲݱ õǸ鼭
Ȯ
- ǰ õǸ鼭 ž
- ž ٽũ ǰ Ƹɵ
6.
0 ߴ (TARGETING)
0 ǰ ߴɷ (R&D)
0 ħ (MARKETING)
- Ÿð R&D 弱 ɷ̰ ħ
ϴ ô
- DZ ߸ż
(FIRST MOVER ADVANTAGE) ֱٿ ħ ߿
- ֿ ü η Ȳ
7. Ȳ
- 纰 Ǿǰ
ǰ | 2005 () | |
ѹ̾ǰ | Ѹ | 4,048 |
ʸ | 2,943 | |
| 73% | |
dz | Ѹ | 1,488 |
ʸ | 1,339 | |
| 90% | |
ٴ | Ѹ | 2,072 |
ʸ | 1,305 | |
| 63% | |
浿 | Ѹ | 720 |
ʸ | 720 | |
| 100% | |
Ѹ | 3,116 | |
ʸ | 779 | |
| 25% | |
Ѿ | Ѹ | 4,118 |
ʸ | 329 | |
| 8% | |
Ѹ | 5,896 | |
ʸ | 120 | |
| 2% |
- 纰
- 纰
- 纰 ǰ
ǰ | ȿ | |
ѹ̾ǰ | ٽŸ | ġ |
Ʈ | ||
Ŭ | | |
˷ε | ġ | |
۸ǵ | 索ġ | |
ٴ | 鿪ġ | |
ɹٷε | ġ | |
ִϵ | ġ | |
| 索ġ | |
߿ | ġ | |
꽺ƾ | ġ | |
ٷ | ġ | |
DZ | 索ġ | |
| ||
ǴϽƮ | ||
Ǫ糪 | ױ˾ | |
˺ | ˾ġ | |
Ʈ | ױ˾ | |
۷ | 索ġ | |
Ѿ | ũ | |
۶ | 索ġ | |
ϳ | ġ | |
ݷ | ġ | |
ķ | Ǻ | |
İ | ȣȯ | |
۽ | ġ | |
۸ | 索ġ |
- 2005 5 ֿ ó ⵿
8. ΰ (Why Generic)
- Ƿ ΰ å
ϴ (ü )
- 2007 60, ѱ常 6000£ ϴ
ž Ư㰡 Ǹ鼭 ü پ
- 5Ⱓ ռڷ 7% Ѿ
10~15%
- Ŵں ۷ι ôɷ ü žళ߿
ü ڻ ž Ư㸸
ϰ
- žళ߰
9. ž
- žళ 强 ѵ Ѱ踦 غϴ Ưȿ
- ü ž Ȳ
10. ֿ ü 2004
<: , %> | ||||||||||
ȸ | 2004 | 2003 | 2004 | 2003 | 2004 | 2003 | ||||
1 | 5,412 | 4,925 | 9.89 | 457 | 370 | 23.33 | 266 | 238 | 11.63 | |
2 | Ѿ | 3,404 | 3,066 | 11.03 | 484 | 457 | 5.85 | 524 | 532 | -1.62 |
3 | ѹ̾ǰ | 3,170 | 2,435 | 30.21 | 349 | 243 | 43.69 | 302 | 163 | 84.88 |
4 | ߿ | 3,032 | 2,824 | 7.37 | 386 | 359 | 7.76 | 139 | 130 | 7.08 |
5 | ѵǰ | 2,415 | 2,228 | 8.40 | 288 | 333 | -13.55 | 131 | 205 | -36.04 |
6 | Ͼǰ | 2,211 | 1,886 | 17.22 | 209 | 191 | 9.58 | 174 | 92 | 88.66 |
7 | LG | 2,136 | 1,790 | 19.33 | 306 | 146 | 109.96 | 101 | 30 | 234.54 |
8 | 1,873 | 1,343 | 39.42 | 231 | 115 | 99.77 | 168 | 54 | 210.53 | |
9 | ٴ | 1,862 | 1,620 | 14.95 | 356 | 244 | 45.73 | 156 | 96 | 62.41 |
10 | 1,680 | 1,636 | 2.65 | 154 | 128 | 20.55 | 86 | 57 | 51.03 | |
11 | dz | 1,373 | 1,259 | 9.06 | 158 | 215 | -26.47 | 14 | 137 | -89.99 |
12 | 1,124 | 1,044 | 7.72 | 37 | 73 | -49.18 | 88 | 76 | 15.35 | |
13 | 1,000 | 810 | 23.46 | 74 | 57 | 30.35 | 12 | 19 | -39.99 | |
14 | 921 | 817 | 12.73 | 111 | 95 | 16.31 | 63 | 59 | 7.89 | |
15 | 893 | 793 | 12.68 | 121 | 109 | 11.40 | 79 | 69 | 13.62 | |
16 | ǰ | 822 | 807 | 1.85 | 16 | 39 | -58.09 | 31 | -19 | ȯ |
17 | ϼž | 715 | 682 | 4.77 | 163 | 152 | 7.26 | 143 | 114 | 25.35 |
18 | ٴ̿ | 687 | 657 | 4.65 | 50 | 36 | 41.50 | 9 | 1 | 534.23 |
19 | ѿ | 647 | 585 | 10.71 | 53 | 54 | -2.05 | 19 | 20 | -6.60 |
20 | ȯ | 621 | 537 | 15.52 | 148 | 124 | 19.39 | 106 | 76 | 38.70 |
21 | 602 | 573 | 5.19 | 92 | 95 | -2.93 | 59 | 62 | -5.81 | |
22 | 581 | 555 | 4.58 | 37 | 39 | -3.32 | 6 | 8 | -24.47 | |
23 | 浿 | 579 | 492 | 17.52 | 212 | 148 | 42.90 | 152 | 124 | 23.17 |
24 | ȭ | 554 | 508 | 9.09 | 124 | 118 | 5.46 | 30 | 45 | -33.27 |
25 | õ | 521 | 486 | 7.21 | 86 | 101 | -14.88 | 68 | 79 | -13.93 |
26 | ȭϾǰ | 498 | 429 | 16.03 | 56 | 43 | 30.60 | 40 | 33 | 23.29 |
27 | ȱǰ | 466 | 439 | 6.16 | 109 | 102 | 6.60 | 87 | 82 | 6.56 |
28 | Ѵ | 421 | 359 | 17.36 | 26 | 20 | 30.62 | 9 | 10 | -8.41 |
29 | 401 | 398 | 0.79 | 36 | 42 | -13.82 | 18 | 20 | -12.62 | |
30 | Ѿǰ | 347 | 324 | 6.85 | 10 | 9 | 9.26 | 6 | 12 | -54.12 |
31 | ƾǰ | 304 | 321 | -5.39 | 27 | 41 | -33.45 | 30 | 42 | -28.84 |
32 | 303 | 286 | 5.69 | 70 | 64 | 8.82 | 47 | 46 | 1.68 | |
33 | ȭ | 286 | 236 | 20.82 | 33 | 57 | -42.03 | 23 | 46 | -50.58 |
34 | Z | 285 | 273 | 4.34 | 11 | 28 | -58.61 | -3 | 5 | ȯ |
35 | 263 | 261 | 0.99 | 35 | 32 | 6.79 | 20 | 22 | -6.93 | |
36 | 262 | 241 | 8.84 | 44 | 55 | -19.06 | 32 | 40 | -18.51 | |
37 | 220 | 198 | 11.32 | 21 | 25 | -15.44 | 17 | 19 | -14.27 | |
38 | 192 | 107 | 79.24 | 26 | -61 | ȯ | 12 | -199 | ȯ | |
39 | Ѽ | 180 | 146 | 23.07 | 33 | 25 | 31.07 | 27 | 18 | 52.01 |
40 | ̳ؽ | 158 | 151 | 4.55 | 16 | 16 | -0.31 | 12 | 12 | 4.16 |
43,421 | 38,527 | 12.70 | 5,256 | 4,538 | 15.84 | 3,299 | 2,675 | 23.32 |
11. ֿü 05 1б
<: , %> | ||||||||||||
ȸ | ||||||||||||
05.1б | 04.1б | 05.1б | 04.1б | 05.1б | 04.1б | 05.1б | 04.1б | |||||
1,248 | 1,223 | 2.1% | 48 | 90 | -46.6% | 64 | 104 | -38.3% | 45 | 72 | -38.3% | |
Ѿ | 824 | 765 | 7.8% | 112 | 111 | 1.0% | 202 | 186 | 8.1% | 131 | 122 | 6.9% |
ѹ̾ǰ | 806 | 727 | 10.8% | 45 | 87 | -48.0% | 68 | 130 | -47.4% | 51 | 95 | -46.8% |
740 | 170 | 335.9% | 68 | 16 | 312.7% | 156 | 8 | 1877.4% | 118 | 8 | 1398.2% | |
߿ | 735 | 702 | 4.7% | 109 | 101 | 7.8% | 72 | 69 | 5.0% | 42 | 39 | 9.1% |
Ͼǰ | 584 | 505 | 15.8% | 63 | 53 | 18.3% | 81 | 64 | 26.4% | 51 | 43 | 17.9% |
LG | 552 | 533 | 3.6% | 39 | 129 | -70.0% | 41 | 99 | -58.4% | 30 | 130 | -76.5% |
ѵǰ | 543 | 593 | -8.5% | 64 | 81 | -20.6% | 55 | 69 | -20.2% | 37 | 42 | -13.2% |
ٴ | 510 | 429 | 19.1% | 95 | 77 | 22.8% | 68 | 33 | 106.0% | 43 | 33 | 30.6% |
443 | 346 | 28.2% | 52 | 36 | 42.9% | 47 | 32 | 45.4% | 36 | 23 | 57.6% | |
359 | 387 | -7.0% | 25 | 12 | 120.2% | 17 | 13 | 31.7% | 11 | 9 | 23.5% | |
dz | 333 | 344 | -3.0% | 46 | 76 | -40.0% | 42 | 61 | -31.5% | 30 | 43 | -29.3% |
244 | 206 | 18.8% | 15 | 6 | 143.5% | 13 | 2 | 603.9% | 9 | 1 | 912.1% | |
242 | 218 | 10.9% | 31 | 27 | 14.2% | 31 | 28 | 11.3% | 18 | 16 | 14.6% | |
ǰ | 226 | 245 | -7.7% | 17 | 21 | -16.8% | 22 | 25 | -12.2% | 14 | 17 | -15.5% |
ǰ | 218 | 192 | 13.1% | 4 | - 16 | -126.4% | 0 | 32 | -99.5% | 0 | 32 | -99.5% |
213 | 202 | 5.6% | 40 | 38 | 4.1% | 37 | 37 | 1.0% | 29 | 29 | 1.2% | |
ϼž | 184 | 178 | 3.0% | 50 | 47 | 7.2% | 71 | 54 | 29.8% | 50 | 37 | 35.5% |
175 | 151 | 15.8% | 38 | 37 | 1.4% | 39 | 37 | 5.6% | 27 | 26 | 3.6% | |
ȯ | 169 | 152 | 11.4% | 52 | 43 | 19.7% | 56 | 47 | 18.3% | 41 | 34 | 21.0% |
ѿ | 165 | 148 | 10.9% | 2 | 18 | -87.9% | - 6 | 16 | -134.1% | - 6 | 12 | -148.7% |
浿 | 159 | 137 | 16.6% | 65 | 55 | 18.2% | 68 | 56 | 22.0% | 49 | 40 | 23.6% |
ٴ̿ | 150 | 165 | -9.4% | 8 | 12 | -30.0% | 2 | 2 | -23.0% | 1 | 2 | -20.2% |
õ | 132 | 126 | 4.5% | 32 | 31 | 1.5% | 33 | 33 | 0.6% | 24 | 24 | 1.3% |
ȭ | 130 | 130 | 0.1% | 25 | 28 | -11.0% | 21 | 24 | -10.2% | 13 | 11 | 10.8% |
ȱǰ | 127 | 122 | 4.6% | 29 | 35 | -17.1% | 33 | 38 | -14.0% | 24 | 25 | -4.0% |
127 | 131 | -3.4% | 8 | 5 | 48.1% | 1 | 1 | 17.5% | 1 | 0 | 393.3% | |
103 | 102 | 0.2% | 11 | 16 | -31.2% | 11 | 17 | -38.2% | 8 | 9 | -17.8% | |
Ѵ | 98 | 98 | 0.7% | 5 | 4 | 28.5% | 4 | 3 | 33.8% | 3 | 2 | 33.7% |
81 | 79 | 1.8% | 18 | 18 | -1.6% | 16 | 17 | -2.0% | 13 | 12 | 6.8% | |
ǰ | 77 | 67 | 16.0% | 12 | 7 | 7 | ||||||
ȭ | 75 | 64 | 17.3% | 15 | 12 | 23.3% | 16 | 13 | 16.4% | 12 | 10 | 22.0% |
Z | 73 | 70 | 3.5% | 9 | 9 | -8.9% | 4 | 6 | -37.9% | 2 | 4 | -37.8% |
68 | 65 | 4.6% | 13 | 15 | -17.7% | 13 | 15 | -14.8% | 10 | 11 | -12.8% | |
56 | 56 | -0.9% | 7 | 9 | -15.4% | 7 | 8 | -18.1% | 5 | 6 | -19.0% | |
Ѽ | 50 | 41 | 21.4% | 11 | 10 | 18.3% | 12 | 9 | 32.4% | 9 | 6 | 41.2% |
49 | 53 | -7.3% | 3 | 4 | -36.7% | 4 | 4 | -19.5% | 3 | 3 | -19.6% | |
̳ؽ | 45 | 41 | 9.4% | 8 | 6 | 23.2% | 7 | 6 | 14.3% | 5 | 4 | 16.6% |
44 | 43 | 0.6% | 1 | 5 | -69.8% | 3 | 3 | -15.2% | 2 | 3 | -31.0% | |
ĸ | 22 | 18 | 21.1% | 1 | 3 | -57.1% | 2 | 4 | -49.7% | 2 | 3 | -28.0% |
11,180 | 10,024 | 11.5% | 1,296 | 1,370 | -5.4% | 1,438 | 1,407 | 2.2% | 999 | 1,037 | -3.7% |
ϸ俬ϰ ֳ.
ħ Źմϴ
ư
ؼ Ѵٴ ̴....
ڷῡ ־ ּ~
ǿϴ
ʹ Ѵ
ڷ 帳ϴ..ٹ~
ħǰ ִ ַ Ʈ̾µ
մϴ.ڷ...^&^
ϴ.
մϴ.ٹ^&^
Ŀٶ ر ..
պؼ Ը Ŀ ſ̶..
ȭǰ ڷῡ ....^*^
ȭǰ ٰ ϴ...
۰~
ڷ մϴ.